About Me

Hi, I’m Gianluca—a third-year Commerce student at McMaster University majoring in Marketing and the founder of Clearwave Strategy. I work specifically with home service businesses because I’ve seen firsthand how hard it is for trades and local service companies to find marketing that actually generates real jobs.

Electricians, roofers, cleaners, HVAC techs, and landscapers all have the same challenge: you’re busy doing the work, but you still need a steady flow of calls and quote requests to keep the schedule full.

Most home service companies either boost posts, run inconsistent ads, or get locked into expensive agencies with no accountability. Clearwave Strategy is my way of fixing that.

I offer one clear service: fully managed Facebook & Instagram ads programmed to generate real homeowner inquiries in your service area.

Outside of Clearwave Strategy, I’m an athlete — I grew up playing competitive sports — and that’s shaped how I work: disciplined, data-driven, and always focused on improving results week after week.

Let’s work together

If you want Meta ads that are built around your business and your goals, I’d love to talk.